Mahindra Electric, part of the Mahindra Group founded in 1945 by J. C. Mahindra and K. C. Mahindra, has been involved in electric mobility since the early 2010s. It was among the first Indian companies to invest in EV technology. The brand focuses on electric SUVs and next-generation vehicle platforms. It is developing global EV architectures under its Born Electric strategy. Mahindra emphasizes innovation, design, and sustainability. Its long-term goal is to become a global EV player.
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